URL – what does the abbreviation stand for? For most of us a URL (aka Uniform Resource Locator) is just an address of some file on the Web.
But everyone who has some grasp of SEO knows that creating an SEO-friendly website environment with a properly organized URL structure is crucially important from an SEO perspective.
A rule of thumb states that a keyword-rich domain name, sound information architecture, proper page naming can significantly enhance website rankings progress. While poor organization of a website URL pattern can not only trigger indexation issues, but also be the reason for lost traffic and bad rankings performance.
Below are 5 practical tips that will tell you how to create an SEO-friendly URL structure for a site. Continue reading


Market Samurai software is quite popular in the Internet marketing community. Despite being in a constant beta stage, the software offers some useful SEO features. But is that an ideal SEO solution?
Web CEO Online is both a desktop-based and a web-based solution for search engine optimization that facilitates such SEO activities as monitoring search engine visibility (ranking), keyword research and analysis, onpage optimization, and tracking and building of backlinks. Web CEO seems to be an ideal all-in-one SEO solution. But let’s check if it’s true.
MOZ (or SEO Moz) is a well-respected US-based company that runs its own blog and has a vast online community. The company owns its own index of the web and has developed Web-based SEO software to house the features and functionality of their separate SEO tools. But is that an ideal SEO solution? 
